audi

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What’s Worth What? AdAge looks at values of automakers’ marketing accounts

Filed under: Etc. , Marketing/Advertising , Audi , BMW , Buick , Chevrolet , Chrysler , Dodge , Ford , GM , Infiniti , Jeep , Kia , Mazda , Mercedes-Benz , Mini , Saturn , Toyota , Volkswagen , Volvo Although auto industry money is a bit tight at the moment, in order to sell vehicles, automakers have to buy advertising.


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Audi aluminum-bodied A5 prototype sheds over 240 pounds

Filed under: Concept Cars , Coupe , Performance , Audi , Luxury Audi Aluminum A5 Coupe Prototype – Click above for a high-res image Audi is continuing the aluminum architecture tradition employed on the A8, R8 and TT with a new prototype of the A5 that sheds 242 pounds from the standard 2.0-liter model. The Aluminum A5 Prototype uses the steel-bodied production vehicle as its base, then incorporates the Audi Space Frame (ASF) technology and a carbon fiber hood and trunk to bring the curb weight down from 3,130 pounds to 2,888 pounds. Compared to the V6 model, the 208 hp turbocharged 2.0-liter model has a power-to-weight ratio of 159-hp per ton, while the V6 variant trumps it by only 11 hp per ton


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Audi A4 2.0 TDI Intelligently Combined German TVC

www.great-ads.blogspot.com Agency Kempertrautmann gmbh Client: Audi AG Brand: Audi A4 2.0 TDI Production: Markenfilm Director: Carl Erik Rinsch Copywriter: Willy Kaussen Art Director: Frank Bannöhr Creative Director: Tobias Ahrens Creative Director: Willy Kaussen Creative Director: Frank Bannöhr


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Audi R8 4.2 Supercharged, Faster than V10 FSI? On Track Test

The Smoking Tire takes to the track in the baddest R8 yet, Project Raptor by Performance Outfitters and PES Tuning. Host Matt Farah puts the Raptor through its paces at New Jersey Motorsports Park to find out if a supercharger makes for a faster car than a couple of extra cylinders.


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Audi makes changes to its four-ringed emblem

Filed under: Audi The four-ringed logo has been in use since the Auto Union days back in the 1930s, so we wouldn’t expect Audi to go changing it too drastically, but it has given the logo a fresh take to mark the occasion of the company’s centenary. Following the lead taken by other automakers, the subtly revised Audi logo is more chrome-tastic and three-dimensional than the one it replaces.


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Audi TT RS to 400 horsepower by Sportec

Filed under: Aftermarket , Convertible , Coupe , Performance , Audi Audi TT RS – Click above for high-res image gallery The jury’s still out as to whether Audi’s TT RS will ever make across the Atlantic. But for those on the other side – or for if/when it comes here – Swiss tuning firm Sportec has launched an ECU upgrade for the Four Ring’s top-notch turbo terror. A simple remap of the engine management chip has got the stock turbo five’s output up from 335-bhp and 328 lb-ft of torque to 400-bhp and 401 lb-ft.


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2010 Audi slaps Monroney on updated Q7

Filed under: SUV , Audi , Diesel 2010 Audi Q7 – Click above for high-res image gallery Audi’s 2010 Q7 rolls into showrooms with a base MSRP of $46,900 (all prices exclude the $825 destination charge). That entry-level amount will put the standard Q7 3.6 Quattro (with its 280-horsepower V6) in your driveway.


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Audi RS5 Will Make World Debut at Detroit

RS6 project manager Jens Koch told Inside Line: “We had thought perhaps that it would be possible, given America’s preference for the four-door version instead of the Avant, but the work required on the V10 powertrain to meet the emissions goals hurt the business case.” However, Koch and Audi spokespeople also told IL that North […]