Filed under: Car Buying, Classics, Etc., Audi, Buick, Chevrolet, Dodge, Ford, Jeep, Nissan, Porsche, Volkswagen

The world would be considerably less entertaining if we could all predict the future. Even so, the classic car gurus at Hagerty Insurance have cast a few chicken bones in an attempt to figure out which vehicles produced today might eventually turn collectible.

The company restricted entrants to hardware with a price tag of less than $100,000, so the list isn’t populated with too many wild exotics. While vehicles like the Nissan GT-R Black Edition, Ford Mustang Boss 302 Laguna Seca Edition, Chevrolet Camaro ZL1 and Porsche 911 are low-hanging fruit, the list also featured a few surprises.

For starters, it begins with none other than the mighty Buick Regal GS. Hagerty says the vehicle is a win because it’s the first Buick with a manual transmission since the fall of the Holy Roman Empire. The Fiat 500 Abarth also makes an appearance alongside an even hotter hatch, the Volkswagen Golf R. Of course, we’re simply thrilled to see the sinister Audi TT RS make a showing. Hit the jump for the full list or view each vehicle in our gallery above.

Continue reading Hagerty predicts this year’s future classics

Hagerty predicts this year’s future classics originally appeared on AudiMobiles on Mon, 30 Jan 2012 18:59:00 EST. Please see our terms for use of feeds.

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While vampires have many strengths and abilities, they have a major weakness.

Filed under: Performance, Etc., Marketing/Advertising, Videos, Hatchback, Audi, Luxury

Audi apparently couldn’t wait until the Super Bowl to show off the ad it will run during the Big Game. The German automaker has released its spot, and sure enough, the quick clip has cashed in on the current vampire craze. The commercial features a clutch of gen x/y/millennial 20-something vamps out for an impromptu fireside party. When their hero arrives in an Audi S7 with an extra cooler of O Negative, disaster ensues. At least the company chose an excellent soundtrack. The whole drama plays out under the silky tones of Echo & The Bunnymen’s “Killing Moon.”

Audi unveiled the spot mere days after teasing its Super Bowl ad after Facebook fans beat the company’s Race The Light game on the social network.

We have to say, we’re a little underwhelmed by the spot. Audi is on an undeniable roll right now with products like the TT-RS and A7 littering showrooms across the country, so it’s a bit sad that this was the best feature they could muster to highlight in a Super Bowl commercial. Hit the jump to see the spot for yourself.

Continue reading Audi lights up vampire-laden S7 commercial ahead of Super Bowl

Audi lights up vampire-laden S7 commercial ahead of Super Bowl originally appeared on AudiMobiles on Thu, 26 Jan 2012 13:29:00 EST. Please see our terms for use of feeds.

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See the new Audi commercial and find out what happens when an Audi S7 shows up at a party full of vampires.

This will be the fifth year Audi has been a part of the big game. Take a look back at some of our favorite moments and also get a small taste of what to expect this year.

Filed under: Etc., Marketing/Advertising, Videos, Audi

We’ve entered a new age of advertising, friends. One where manufacturers gleefully shill for their own ads instead of actual products. We’ve seen it with the teaser as for the Volkswagen Super Bowl spot, and now Audi has jumped into the game. It’s Inception gone marketing – an ad within an ad. In order to get us all fired up for the commercial to come, Audi has unveiled a teaser that features some of the best moments from the company’s Super Bowl marketing past as well as a quick glimpse of what we can expect from this year’s high-budget number.

From the looks of things, the commercial will feature everyone’s favorite creature of the night: vampires. We’re not sure how we can possibly contain our anticipation. Or something. Hit the jump to check out the commercial for a commercial for yourself.

Continue reading Audi teases next Super Bowl spot

Audi teases next Super Bowl spot originally appeared on AudiMobiles on Wed, 25 Jan 2012 16:56:00 EST. Please see our terms for use of feeds.

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Filed under: Budget, Europe, Hatchback, Audi, First Drives, Luxury

Do We Really Want Audi To Think This Small In America? Perhaps…

It is perhaps with all the speed of a mighty iceberg, but increasingly, more and more North American buyers appear willing to think smaller when pondering their next auto purchase. The other shoe, which still has largely yet to drop, is for automakers to convince consumers of the merits of a luxury subcompact, paying a price premium for a longer list of creature comforts, options and badge appeal. However small, this trend in the States is best represented by BMW and its Mini range, followed (with a few stumbles out of the gate) by the Fiat 500.

In Europe, however, there is already a well-defined tradition of premium minicars on which buyers happily lavish extra dollars, and there is no model quite so indulgent for the masses as the Audi A1. Through its first complete year of sales in 2011, the Bavarians built at their factory in Brussels, Belgium – and sold – nearly 120,000 A1 three-doors.

Now we’ve finally gotten the chance to drive an Audi A1 Sportback with five doors, a model first shown publicly at last October’s Tokyo Motor Show. The five-door model carries on with the basic A1 recipe of offering big things in small packages, and rather unusually, we think the model with more doors might actually look better this time. That may not seem altogether based on reason at first glance, since both the three- and five-door A1 designs have a length of 155.7 inches and a wheelbase of 97.2 inches. (Only the Fiat 500, Jeep Wrangler, Scion iQ, Smart ForTwo and various two-door Mini models take up less parking space.)

Continue reading 2012 Audi A1 Sportback [w/video]

2012 Audi A1 Sportback [w/video] originally appeared on AudiMobiles on Wed, 25 Jan 2012 11:57:00 EST. Please see our terms for use of feeds.

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Filed under: Sedan, Videos, Audi, Specialty

Some vehicles are made to be stretched. Others, less so. A Lincoln Town Car, for example, is a good platform for a limo. A Mercedes-Benz S-Class, sure. A Rolls-Royce Phantom. We could even see the attraction behind a Cadillac Escalade limo, if we had to. But not an exotic supercar.

The folks over at Carbonyte would beg to differ, though. The British coachbuilder made its reputation, such as it is, by helping Mercedes-Benz and McLaren develop the chassis for the SLR. But after that, things took a drastic turn for the worse.

Following the SLR project, Carbonyte turned its attention to unusual stretch jobs that usually involve supercars we’d rather not see chopped up and lengthened. Among its first projects was a stretched Ferrari 360 Modena that did not please the people in Maranello. Then the firm turned a Smart ForTwo into a giant rolling Red Bull can, before setting its sights on the Bugatti Veyron and Koenigsegg CCX.

We’re glad we never saw those projects come to fruition, but the company is now reportedly preparing to do the same with an Audi R8. Whereas the Ferrari job incorporated two giant gullwing doors to give access to all the rear buckets at once, the R8 project – commissioned by the same company that owns the Ferrari limo – appears to feature individual gullwing doors for each of the passenger seats.

The vehicle is reportedly tipped to be completed by this coming summer, and will retain the donor car’s 5.2-liter V10 – but we’d guess not its all-wheel drive system, and none of its handling dynamics. Check out the renderings in the image gallery above and the ludicrously dramatic video after the jump.

Continue reading British limo company eager to show its chops with stretched Audi R8 [w/video]

British limo company eager to show its chops with stretched Audi R8 [w/video] originally appeared on AudiMobiles on Tue, 24 Jan 2012 17:35:00 EST. Please see our terms for use of feeds.

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